A program in the applied visual arts that prepares individuals to use artistic techniques to effectively communicate ideas and information to business and consumer audiences via illustrations and other forms of digital or printed media. Includes instruction in concept design, layout, paste-up, and techniques such as engraving, etching, silkscreen, lithography, offset, drawing and cartooning, painting, collage, and computer graphics.
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The required and elective courses you
would take for Advertising majors vary considerably among institutions.
Courses are listed here that are illustrative of the breadth
of topics you are likely to experience were you to major
in this field.